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Posts Tagged ‘customer service’

Letting someone else worry about email deliverability.

By thecurse On August 29, 2010 No Comments
box Letting someone else worry about email deliverability.

The crisis in email deliverability is not a fluke and it really isn’t something we don’t understand. We know the reason and we know why it continues to be a challenge to online merchants such as you and I. The issue has to do with spam filters that are constantly in a state of evolution.

There is an ongoing tit for tat war going on between internet mass merchandisers, otherwise known as spam artists, and the software protection services that sell us and our ISP servers spam protection software. Spam protection is not a static business. It is one that is always changing because there is a living enemy, spam artists, who are working hard to circumvent spam filters. So almost as quickly as spam filters find ways to catch spam and route it to deleted or spam quarantine folders, spam artists figure out that the spam filters have gotten a leg up and they go to work to find new ways to get around the spam filters.

It is a vicious cycle and one that can steal your time that you need to devote to building your business, develop your products and services and build good customer relationships. To do all of that you need reliable email delivery. But in order to be assured your marketing or customer service emails get all the way to your customers each and every time, you will have to find a way to keep up on the latest tricks of email design that will get your email delivered while spam operators are blocked by spam filters.

Who has time to keep up with this constantly changing battle field? But at the same time email is a cornerstone of most of our internet marketing plans. So this is a perfect scenario to find an expert service that you can turn over your email design issues and who makes it their business to keep up with the ongoing war between spam artists and spam filter designers. By turning it all over to a professional for a fee, you can let someone else worry about email deliverability and you can focus on your business.

A good example of an email service that can do the job and add value in a multitude of other ways is Lyris. You are a prudent business person and you don’t want to pay for yet another service to do what seems like should be something you can do easily, namely design and deliver expert and professional email communications. But email services like Lyris offer a package of services that can deliver a lot of value to your business and put you in control of how your email marketing is working. Some of the services that you can look to get for your subscription to an email service provider like Lyris are…

. Assistance with professional development of emails so your emails look great and grab the attention of your customers.
. Development of HTML code for your emails that works and that does not trigger spam filters to quarantine your emails. This service alone makes the cost of using a professional email developer worth the money.
. Manage email lists and scheduled large scale mailings. You may have multiple marketing campaigns targeting different niche customer groups. A service like Lyris can automate the email releases so you can set it up and walk away from it.
. In depth reports on deliverability and other email metrics.

Its worth taking a look at using a service like Lyris. They can keep up with current trends in spam filtering and make sure your email delivery problems are neutralized so your email marketing programs work every time. The peace of mind alone is worth the cost.

PPPPP

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What Your Web Hosting Provider Won’t Tell You

By thecurse On May 20, 2010 No Comments
box What Your Web Hosting Provider Wont Tell You

Don’t just think that putting up a website online is easy . You should  find a top web hosting provider that has been around  and can assure you that your up-time will be around 99%. This isn’t easy to accomplish , but there are hosting companies online which are well known and trustworthy .

Knowing  a web hosts  most of the time, is only possible once you host your site with that provider  . For newcomers  this is a daunting task because they are not known online and don’t know what it takes to spot a a trustworthy web hosts  . The way I began was much easier , because I had a mentor and he guided me and told me exactly which hosting provider to choose  .

The first thing he told me to look for is: “Customer service” – A web host who has a team available 24 hours a day is one that you can count on. If that wasn’t good enough, here is what happened to me. I got my hosting  account all set-up. Start building my site, and then needed to create a temporary ftp login. Did all that, got the tech to fix some issues I had and then I went to delete that temp login. I hit the wrong button and my site was wiped out. Gone!

Their 24 hour service was superb, they told me to explain what took place in an email, within a couple hours they had everything back up and running. 

It pays to go with a more expensive web hosting provider, the cheaper companies don’t have this type of service. Cheap affordable hosting isn’t always the best way to go.

One feature that he spoke highly of  : Reliability – A web host that you can count on  You should not use a web host  who hasn’t been around for more than five years. Most of the upcoming web host rent space from larger companies.  They share servers with other companies  . So they rely on that company to restore their problem for the. The longer a company been around the bigger the chance that they have their own servers.

One last tip  : Price – Most beginners look at price when starting out  , but I know better now, and price should not limit your choice  . Their are hosting packages that run from $4 dollars and up.  Choose wisely, and stick with a host for long term, it is much wiser to pay a little more than to build your business on a penny platform.

To learn more about a top web hosting provider, just Click Here


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I’m a huge fan of Rapid Action Profits.

By thecurse On August 28, 2009 1 Comment
box Im a huge fan of Rapid Action Profits.

Hi Friend,

Jeff Davis here!

As you know, I’m a huge fan of Rapid Action Profits.
(It really is the easiest and quickest way to get a
product on-line and making sales, complete with an
instant payment affiliate program — the most hands
off kind around.)

What you may not know is there’s also a membership
solution for it that’s clearly the tightest ship on
the ocean! :)

People are constantly finding leaks
in the other brand names, but not this powerhouse.

Until now, I think it’s maybe been a little daunting
because you had to know at least a little HTML.

But, that’s no longer an issue because you can create your
member content as easily as writing a blog post!

http://rap-extras.com/

So, if you’ve ever dreamed of setting up a micro-
continuity site or a members-only WordPress blog,
the final piece of the puzzle is now available.

It’s called the “WordPress Integration Pack” for
RAP Member Plus. This thing does so much it would
take me a whole other email to spell it out.

MUCH BETTER to check out the video, so you can SEE
it in action!

http://rap-extras.com/

Best Wishes,
Jeff Davis

p.s. – If you can’t tell, I’m really jazzed about
this! :) Check it out and you’ll understand why…

http://rap-extras.com/

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